Courses and Events

What you need to know before you even spend a cent on advertising. Facebook organic reach has been declining for years.
This means that knowing how to advertise on Facebook is more important than ever. Facebook ads can help you take your business to the next level. But without the right foundations you’ll probably burn money rather than make money.

• Leave this workshop with an understanding of how Facebook ads work, what doesn’t and how to set
  up campaigns that deliver results.
• Walk away with strategies and tools you can apply in your business right away.
• This workshop is a must for any business woman wanting to increase their traffic, leads and sales
  through Facebook ads.
  Learn More

Presented by FAB Marketing in partnership with Broadhurst Photography, as part of the Small
Business Festival Victoria.
Springboard your Instagram marketing to the next level with fabulous photographs, and a social
strategy that will see you expand your customer base.
Leave armed with a new set of skills and the confidence to create your own images, attract new
customers and build a brand you can be proud of.
This is a hands-on workshop, so bring your smartphone.

Digital marketing doesn’t have to be complicated. Ditch the overwhelm and confusion, save time, make money and regain your sanity. Learn how to develop a simple, yet effective digital strategy to grow your business and make your
products and services easy to find, and appealing to buy.

In this hands-on workshop you will learn:

• The essential elements of a website that converts. See real-life examples.
• How to improve your traffic through basic search engine optimisation, and the simple things
  you can do today to get ahead of your competitors.
• How to develop an effective content strategy and why.
  The role of social media, which platforms are best suited to your business and how to use
  them to build your brand.
• The overlooked tools and strategies that convert more visitors and followers into paying
  customers.
• This workshop will change the way you perceive marketing. It will help you simplify your approach to
  amplify your results.

Learn More